Our Take On Sponsorship

[Vengeance Clothing Limited]

One of our most common questions we get is “how do I get sponsored?” Or “what does it take to get flow?” We figured we would give some insight on our sponsorship teams and program in general.



First, let’s touch on the Vengeance Mafia. Back when we started this whole sponsorship team, all we had was the Mafia. Every person on our AM team or Flow team has been through the Mafia sponsorship program. The Mafia athletes are the athletes that make the Vengeance machine go. The Mafia are the true faces of the brand, the people getting our name out and repping Vengeance day in and day out. There have been guys down since day one that helped us grow quicker then we could have imagined. So it comes down to this; a lot of people wonder if the Mafia (or a lot of Sponsorhouse sponsorships from companies) are “true sponsorships.” Being sponsored by us, whether it be AM, Flow, Mafia, every person, every level, if you are sponsored by Vengeance, you have a real sponsorship from us. We wouldn’t put our name on anything or anyone that might jeopardize our credibility or legitimacy we are working so hard to continue building. A sponsorship is only as serious as you take it. If you think that a discount sponsorship isn’t worth a damn, then you won’t make it worth a damn. Truth be told a lot of companies out there (and yes the real big large ones do this too) start guys out on a discount sponsorship. For us it is a great way to get guys on our team and keep an eye on them. People we want to rep us, but maybe aren’t quite at a flow level yet. If you’re in the Mafia, this is your opportunity, make the most of it.



Some good examples are guys like Krew Cunnington and Jordan Meadows. Two guys who were captains when they got sponsored by us less then a year ago. They worked hard, kept pounding us with better and better footy and now they are Flow. They took the sponsorship serious, believed in us, but more importantly believed in themselves. A sponsorship, no matter what level is an opportunity to show a company what you can do. If you do a good job then you should be rewarded and that’s pretty much the jist of sponsorship, it’s a two way street, the company does what it can to help you out and you do what you can to help the company out. But in the end it is only as good as the relationship you have with the company and the company has with you. So no matter what level sponsorship, make the most of your opportunity.



At the end of the day, we can’t speak for every company. Do your research on the company what they have to offer and see how they treat you and respond to you. There are a lot of decent companies out there and there are some that are shady as hell. We are only one company and in the end we are just a growing East Coast company, but this our take on it. We do give out AM deals and Flow deals to people off of Loop’d. But at the end of the day, those teams are elite teams that go to people who have worked hard to get the skills they have and to get where they are at.



A lot of people that get caught up in the sponsorship obsession forget the reason why you do what you do in the first place, because you love it. It’s what inspires us every day. We love building this company with everyone out there, it’s our passion. No matter what your sport, sponsored or not, you gotta do it because you love it and because it’s what drives you. Sponsorships will come if you just keep doing what you love to do.

[Mitchell]

wow that was the most real thing I think Ive read on the subject honestly I came to sponsorhouse looking for a real company and I found you and I havent been back since just too busy skating and doing what I love knowing that one day I might actually get paid for it

[jeremiah thompson]

that is the best blog i have ever read. if people really read it for its meaning then they would see what there sport is all about. not the sponsors but doin what you love to do. sponsors try there best i think and when you try your best its a mutual realtionship. i do what i love while reppin the sponsors, companies, and people who all support me. keep up the good work everyone who reps vengeance and vengeance themselves keep up the good work.
jeremiah thompson 328

[Joe]

Excellent blog and nothing but the truth!! I have sponsors that are big name industry leaders and small start ups. They are all the same...you start with a discount level and it's up to you to prove yourself to them. A couple tips from my experience......Stay in regular contact with your sponsor. Let them know how your doing, where your competing, and what your doing to promote them. Send them photos.Step things up a bit. Most of my initial sponsorships, all I was required to do by my contract was run some logos on my bike. Ask for catalogs, fliers, business cards....I always have a booth set up in my pit area with those items to hand out. Banners with sponsor logos, logos on my transport vehicles. And last....Only accept sponsorship for products and companies you use and believe in. Sponsorship is marketing and sales on your part. It's easy to promote a product and company you believe in, people will see your passion!! Good luck to everyone in the 2009 season and thanks to my 2009 sponsors for all your assistance: SixSixOne, Sunline, O'neal MX, M2R Helmets, Decal Works Graphics, Renthal, Twin Air USA, Braking USA, Factory Connection Suspension, Utopia Optics, Osiris Shoes, and Moto-X Support.com!!
HAPPY NEW YEAR!!!!

[Justin]

thanks for the more in debth insight on sponsorship :)